Category: Commercials

  • “Add to Cart” Claire Jervert

    AddtoCartRhizome1024w

    Add to Cart

    Claire Jervert

    Add to Cart uses the icon of a shopping cart as it appears on the “add to cart” button seen on retail sites throughout the Internet. This icon has become a universal symbol of “the purchase.” Here, the icon takes on a panoply of stock effects used in electronic billboard advertising–bright, shifting colors; pulsating lights; jittery, hyperkinetic animation effects. The forms of advertising appear, but entirely emptied of content.

    clairejervert.com

     

    Airing October 16 – 19, 2015

    As part of Tele-novela

  • “Independence Day” Mitch Oliver

    “Independence Day” Mitch Oliver

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    Independence Day

    Mitch Oliver

    Strange phenomena ignite. Terror magnitude has arrived; its mission: fate and unimaginable circumstances.

    This project is an extrapolation of the alien noise generator that signaled down to Earth. Keeping with the theory of the movie, random noise condenses down upon itself and disrupts all communications. A circuit-bent LaserDisc player generated images from select scenes of the film, which were further processed with analog feedback loops.

    mitchelloliver.com

    Airing October 16 – 19, 2015

    As part of Tele-novela

  • “Tacit:Blue” Rosa Menkman

    Rosa Menkman 1

    Tacit:Blue

    Rosa Menkman
    02:00
    2015
    Single channel video released as part of the institutions of Resolution Discuputes [iRD]
    hardware used: nova drone by Casper Electronics w/ custom patching

    #                       X
    #     ∑     X     ∑

    Between a masonic pigpen and DCT
    Dear DCT
    You may call me an archaic old quiff
    But I still believe that nothing has more aura than the invisible
    So here I am, nostalgic for the secrecy and non-seeing
    With my biggest fear my expiration date: when they would understand my alliances,
    and my cycle over groom waters
    becomes encyclopaedic
    You, my dear DCT are not nice to me
    Why do you mock my quest for radical freedom?
    Dear Masonic Pigpen
    it is a hard question: how not to be visible.
    Does it mean not to reflect
    or not to emit a signal?
    It seems to you it just means that
    She cannot own the signs.
    No cypher, encryption or any form of secrecy is permanent
    As the once radical enigma fell through a dumb ìhelloî
    We are all bound to become informed materials
    Products of semiotic de/territorialization
    Progressively enriched by information.
    I celebrate obfuscation
    Inside a liminal space build on RLE and err
    The conditions becoming readable to the OCR are flippant
    [[But]]
    You do not need to be a decommissioned Ourobouros
    Because every time a new way of seeing is constructed,
    A new prehistory will be generated —
    And then we are in freespace again

    rosa-menkman.blogspot.com

    Airing October 13 – 15, 2015
    & during Tele-novela HIGHLIGHTS, October 31, 2015

    As part of Tele-novela

  • “Commercial Break” Theo Shure

    Screen Shot 2015-08-25 at 2.52.33 PM

    Commercial Break

    Theo Shure
    00:60

    What actually matters? Knocking down the playground.
    Why? We’re going to build anew. Why? Its exciting.
    But what about this? Couldn’t this be better too? 

    For Commercial Break, a dozen contemporary commercials are frankenstein’d to make new propagandistic narratives for sixty-second public broadcast. 

    vimeo.com/theoshure

     

    Airing October 13 – 15, 2015

    As part of Tele-novela

  • “Hot Beach Babe Aims to Please” Jillian Mayer

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    Hot Beach Babe Aims to Please

    Jillian Mayer
    01:15

    “Hot Beach Babe Aims to Please is a seamless loop of bikini-cad Mayer walking in and out of the ocean. As soon as she enters the camera’s frame, a swarm of computer cursor arrows follow and stalk her as she moves. The pattern that the cursors assume in this video is based off eye-tracking research websites.” -JM

    jillianmayer.net

    Airing October 9 – 12, 2015
    & during Tele-novela HIGHLIGHTS, October 31, 2015

    As part of Tele-novela

  • “Matrix Poppin’ Bot” Lucy Pawlak

    “Matrix Poppin’ Bot” Lucy Pawlak

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    Matrix Poppin’ Bot

    Dir: Lucy Pawlak
    Cinematography: Joaquin Del Paso
    2015

    Matrix Poppin’ Bot, your very own robotic nanny , has 3 modes –  Parent,  Best Friend and  Teacher. She has a bump sensor, built-in CCTV, as well as touch, pain and temperature sensors on her head, arms and wheels. 

    Here’s what some REAL PARENTS say:

    “She’s so life-like they’re gunna have to invent a whole new category between animate and inanimate!”

    “Poppin’ Bot banishes the ‘dull and dirty’ work of childcare.”  

    “My little one’s even started talking like her – it’s so cute!”

    “Poppin’ bot gives me the best of both worlds, my kids are 100% happy and I can give 100% to my work.”

    “No more changing nappies, no more bathing, no more dressing, no more feeding.”

    lucypawlak.com

    Airing October 9 – 12, 2015

    As part of Tele-novela

  • “LA Dreamer” Martin Murphy

    “LA Dreamer” Martin Murphy

    LA Dreamer Still 1LA Dreamer Still 2LA Dreamer Still 3

    LA Dreamer

    Martin Murphy
    Single channel video and audio
    01:38
    2011
    Courtesy of artist and Aspect/Ratio

    The video poses as a sort of commercialIt has the ingredients of popular media, bright lighting, and a familiar product, but I see it more as a reexamination of the image’s desire. Dreamer might be what the product wants; not to be consumed, but to bathe in the media influences.

    martinqm.com

    Airing October 5 – 8, 2015
    & during Tele-novela HIGHLIGHTS, October 31, 2015

    As part of Tele-novela

  • “Weather Alert” Tina Willgren

    weather_alert

    Weather Alert

    Tina Willgren

    Weather Alert consists of animated weather symbols, distorted by glitches and compression artifacts. The chance operations performed on the video and image file data create a digital world of unpredictable forms. Usually there is nothing vague about the clouds, rainfalls and wind directions presented in weather reports, but this is a forecast of ambiguous weather.

    Airing October 5 – 8, 2015

    As part of Tele-novela

  • “SSRI” Huong Ngo & George Monteleone

    “SSRI” Huong Ngo & George Monteleone

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    SSRI: The Self-Monitor
    SSRI: The Other Monitor
    SSRI: The Self-Rememberer

    Huong Ngo & George Monteleone
    3 Digital Video Commercials
    Color & Sound
    Total runtime: 05:40
    2005

    SSRI, the Self-Science Research Institute, is dedicated to helping you realize your social persona. We recognize the ever-perpetuating complexities and challenges in our contemporary society, which can lead to confusion, isolation, fear, and detachment. Through the research and development of sophisticated tools for interpersonal integration, we are dedicated to developing technologically sophisticated modular therapy alternatives to the the social struggles we all face every single day.

    Isolation, agoraphobia, detachment, and conversational inadequacies need not trouble you! 

    We offer:

    • Individually tuned consultation & device therapy
    • Modular mechanisms of memory, perception, and sensory processing
    • Digital precepts with humanistic protocols
    • Extraphysical solutions for heightened awareness.

    Whether your need is to increase cognizance of your world, your voice, or your inner self, SSRI is committed to your personal and transpersonal needs. Perhaps you’re socially distressed. Worse yet, perhaps you don’t even know you are socially distressed. Fear not: with SSRI, you can tune in and be self assured that you have other options!

    huongngo.com
    vimeo.com/georgemonteleone

    Airing October 1 – 4, 2015

    As part of Tele-novela

  • “Buy My DVD” Rob Steinberg

    Buy My DVD

    Buy My DVD

    Rob Steinberg

    Prices and reality of the situation may vary.

    vimeo.com/robsteinberg

    Airing September 27 – 30, 2015

    As part of Tele-novela